Writing
64 pieces on AI employees, one-process builds, and the parts that still need a person. Written for operators, not for a prompt.

Build · 28 Aug 2026 · 6 min
One process, from the first call to something running, in seven days. Pick, map, build, hand over.
Read the piece

Build · 4 Aug 2026 · 6 min
The first AI employee should take a pile you can name in hours, not a strategy project you cannot finish in a quarter.

Build · 14 Jul 2026 · 6 min
If you cannot walk a stranger through the steps, you are not ready to connect a model to your tools.

Build · 23 Jun 2026 · 6 min
The point is to take work off the team, not add another tab they will forget to check.

Build · 2 Jun 2026 · 6 min
People should receive a case they can decide, not a chat log they have to reconstruct.

Build · 12 May 2026 · 6 min
Go-live is not a feeling. It is a test set, a miss rate you can explain, and a person who still owns the weird cases.

Build · 21 Apr 2026 · 6 min
If the write-up needs a second notebook, it will not be open at 2am. Day 7 is a page and a call, not a binder.

Build · 31 Mar 2026 · 6 min
Pretty charts do not replace a person who can explain why a case failed. Watch the paths a stranger will shout about.

Build · 10 Mar 2026 · 6 min
Launch week hides the cases you did not sample. Week two puts them on the table. That is normal if you are watching.

Build · 1 Feb 2026 · 6 min
Do not buy a platform to avoid naming a process. Do not build a platform to avoid using the tools you already pay for.